First steps to branding.

Your brand is the most critical thing in your business. It’s not just about slapping on a name and a logo. Branding your business correctly will help you attract new customers, retain your customers and increase your profits. Your brand speaks volumes to what your values are and your vibe.

A long time ago when I didn’t even consider myself a brand… I came up with a name that at the time seemed cool as my social media name. That is how ‘Ndrealynn‘ was born. I knew how to pronounce it, no one had that username for anything on social media… it was perfect. Except it didn’t mean anything, it didn’t leave an impression on others, and some people couldn’t even pronounce it properly. A question I kept asking myself for the past year was, “It’s been so many years now, is it too late to create a new name?”, and the answer is NO! It’s never too late, especially if your values and direction for your brand have changed.

I have officially decided to rebrand my blog and personal brand as Vancouver PR Girl. I think it comes as no surprise since it’s a name that I’ve loved since I started PR and it’s a name I resonate with. But enough about me let’s get to the good stuff!

What is a  brand?

I like to tell my clients that a brand is any touch-points or visuals their company has, that the customer will/could interact with.

Glo Media Branding

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Organize your life.

No matter if you’re a part-time freelancer or a full-time one you need tools and apps that are going to help you stay organized. I’m the type of person that can remember a million things off the top of my head but these apps definitely help. I have shared my top favourite time tracking, task management, invoicing, accounting, and contract apps below and why I love them! Oh yeah, I forgot to mention they’re all FREE!

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Networking can be fun!

Networking has always been hard for me (surprisingly). But, it’s how I build connections and found clients. It’s a tool that will always come in handy!

These questions always pop into my mind:
“oh… should I introduce myself now?”
“Shit… I only brought 4 business cards and one went into the lucky draw!”
“Ugh.. how do I leave this convo without making it awkward.”

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Vancouver eats.

I eat a lot. Like a lot. If you’ve ever watched my snap chat or instagram stories it will ALWAYS consist of some sort of food. Whether my bf cooked it or I’m out eating my face off. I live for the next meal haha. If you’re wondering what I’ve had for the past few months you can check my instagram highlighted ‘SNACKS’ story!

 

I thought I would put together a list of restaurants and things I like from each restaurant for you guys. I travel so much and eat so much so I want to start a City + Food series. It won’t be a billion blog posts but something simple enough that if you’re heading to

eg. Hong Kong or Barcelona you can click on my personal list.

 

Everything that I have listed below are just my opinions and a lot of places I’ve eaten at might not be on the list cuz I didn’t want to list out every damn restaurant in Vancouver LOL. If you want to know about a particular restaurant in Vancouver feel free to message me and I’ll let you know whatsup!
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Soy Candles FTW

Peach Bellini.
Black tie.
Japanese Cherry Blossom.
Sweet pea.
Vanilla Bean Noel.

What does all that shit have in common? No, not that they’re all from Bath and Body Works! They are all made with paraffin wax.

Gurl before I understood how bad cheap paraffin wax candles are for you… I was always stocking up at Bath & Body Works for their seasonal scents. If you know me now I am a huge soy candle lover after I discovered how much better they are and not to mention how much longer they burn!

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Focused + Fabulous

As “5 Facts about me” have been circling Instagram like crazy and making me feel like I’m on a deeper level with everyone I follow (when I am clearly not) I thought about revamping this question.

So here are my answers to the questions I get the most about. My job. Cuz clearly no one cares about my life facts but more so my job facts haha.

TOP 5 QUESTIONS I GET ASKED ABOUT MY JOB

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Becoming a Digital Nomad?

What is a Digital Nomad?
Living the Digital Nomad Lifestyle means relying on the internet to financially sustain a modern nomadic life. This relatively new trend allows you to become location independent and constantly move between cities as countries while working remotely.

This type of lifestyle has definitely crossed my mind more than once and was one of the very reasons why I decided to leave my 9-5 office job. The thought of travel excites me and so does my job, so why not combine the two?

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Travel Junkie – Asia

This Asia trip is the first big trip I have taken since being self-employed, and it was such a great experience. From the food to the people I have nothing bad to say at all (and thank the lord that I did not get food poisoning … AGAIN!)

To begin, this seasons tickets to Asia were at such a great price especially when the weather there still felt like summer. I flew with HK airlines and it cost me $560 for an RT from YVR to HKG. The upside was that the ticket was cheap, however, the flight there and back didn’t have a TV screen nor did they have a USB port to charge your electronics. They provided iPads, but I guess I can’t complain if the tickets were so cheap.

Trip duration: 16 Days
Trip total cost: $2,500
Cities visited: 4
Favourite destinations: Ho Chi Minh + Hong Kong

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Check yo tits.

Do not take your tits for granted. They may cause you pain and soreness when the time of the month rolls around, but they can also help you skip the line at the club or get you a couple free drinks from time to time (you know you’ve still got it!).

It is Breast Cancer Awareness month and I want to encourage all of you ladies to get your breasts examined. I’m going to share with you something very raw and real and hopefully leave you very grateful for your boobies, and also encourage you to check them and get them checked!

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Leaving the nine-to-five.

I just finished running a quick work errand before I headed back to the office and I see a girl walking on the street with her Lululemon yoga mat in one hand and a cold-pressed juice in the other.

My exact thoughts, “It’s 11 in the fucking morning… does she not have a job? I bet she’s heading home right now to make herself a post-workout avocado on toast.”

I need her job.

The scene I just described to you happened to me about half a year ago. No joke, and was one of the moments that made me realize that I needed to leave my 9-5. Let me just start off by saying that I didn’t hate my job. I loved my job but I needed a change in environment and more growth because it started to feel like the same shit, different pile.

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